About the Event

Join the Adelaide Intermediary Program for an insightful session designed for venture founders eager to enhance their market presence and attract potential investors.

This comprehensive 2.5-hour workshop facilitated by Marina Mara, will cover three critical venture-building areas to ensure you are well-prepared for market success and investor confidence. Additionally, you will receive a takeaway checklist of actionable items to implement with your team, all achievable within 30 days!

This workshop is designed to help you:

• Enhance Your Market Readiness: Discover the essential branding deliverables often overlooked but critically needed to position your venture effectively in the market and attract potential investors. This segment will provide actionable insights and a practical diagnostic to help you assess your current level of readiness.
  
• Build a Strong Reputation: Learn how to cultivate a positive reputation and influence within your industry to enhance investor confidence. This segment will explore the importance of reputation management and demonstrate how to monitor, build, and maintain a trustworthy and reputable brand image that positions you as a market leader.
• Master PR for Due Diligence: Learn the vital role publicity plays during the investor due diligence phase of your capital raise and how to leverage it effectively. This segment will show you how to create compelling, newsworthy stories that gain valuable media exposure, highlighting your venture's unique strengths to attract investor interest.
  

Who should attend:

Researchers, C-suite professionals in the HMI sector, investors, and entrepreneurs, clinicians, entrepreneurs, founders, MTP industry professionals, commercialisation professionals, members of the Adelaide ecosystem.

Format:

8:15am | Arrive and access training room

8:30am - 9am | Registration and refreshments

9am - 11:30am | Workshop session and networking

About the Presenter:

MARINA MARA is globally recognised as the premier brand custodian for high-profile personalities, business leaders, tech ventures, and corporate enterprises, with a singular core mission: fortifying and safeguarding their most valuable asset—their reputation!

As a brand architect, Marina and her team collaborate closely with founders and executive teams, spearheading successful rebrands and brand activations. Central to the agency’s approach is “The Brand Review,” the world’s only brand diagnostic consulting tool developed by Marina over 14 years ago to fill a severe gap in the industry.

As a reputation advisor, Marina provides strategic counsel to clients, aiding in proactive reputation management and navigating various reputation threats. Her expertise enables leaders to represent their organisations diligently, turning reputational challenges into triumphs.

For more information visit: MARINA MARA

Venue Access:

Flinders City Campus | One Festival Tower, Station Road

Meet on ground floor foyer. An AIP staff member will escort you to level 14 the Executive Suite.

Parking:

Please note nearest car parking is available at Festivl Car Park, located on Festival Drive, right next to SkyCity Adelaide and the Adelaide Festival Centre.

Further Information:

For more information, please contact Jessica Maxwell.

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