Raise your Company Profile with WA Life Sciences Innovation Hub’s Half-Day Profile Media Workshops
03 July 2024
Join the WA Life Sciences Innovation Hub for two half-day workshops with Profile Media in August and September with ex-journalist and Profile Media founder Sue Papadoulis. These workshops are a great opportunity to discover how to raise your company profile to attract investment, grants and partnerships by using the power of the media – making it easier to raise funds, get the attention of government, be seen as an employer of choice and scale your business. These workshops sell out fast so register now!
Workshop 1
In workshop 1, Sue Papadoulis will help attendees learn how to be seen as a credible expert and thought leader in the media whilst navigating ethics and TGA guidelines, as well as how to handle a media interview.
Sue will be joined by Natalie Barber from health and medical research consultants Chrysalis Advisory who will provide the latest advice in relation to compliance and integrity in clinical research.
You will learn to:
- Identify newsworthy story angles within your organisation at all stages - start up, scale up or stay up
- Create a content plan you can use for social media and mainstream media
- Use media coverage to draw partnerships, win grants and attract investors
Details:
On Thursday 22 August, 1 pm - 4 pm AWST
Ground Floor Auditorium, Harry Perkins Institute of Medical Research North, 6 Verdun Street Nedlands, Western Australia
Register now for 22 August workshop!
Workshop 2
In workshop 2, Sue Papadoulis will help attendees learn how to tap into opportunities to grow your company’s reputation and increase your profile in the media. Sue will also teach how you can handle a media interview and communicate your message with ease.
You will learn:
- Winning interview techniques – regardless of the questions you are asked
- How to be in control of any interview
- How to leverage media interviews to promote your company brand
Details:
On 5 September, 1 – 4 pm AWST
Ground Floor Auditorium, Harry Perkins Institute of Medical Research North, 6 Verdun Street Nedlands, Western Australia
Register now for 5 September workshop!
Cost:
Places are $40 per workshop, or $70 for both. In your confirmation email for either workshop, you will receive a code that gives you $10 off the second workshop.
About Profile Media
Profile Media is a trusted strategic communications partner for organisations seeking to build their reputation, grow their profile and broaden their credibility among audiences that matter.
Profile Media specialises in the health tech sector, generating national, state and local media coverage, as well as social media content for organisations including Linear Clinical Research, Argenica Therapeutics, Proteomics, Skin Genetics, Zip Diagnostics, Zelira , Emyria and Osteopore.
About Sue Papadoulis
Sue Papadoulis is the founder of Profile Media and the Good News Movement. As a journalist with a 20+ year career in the media, Sue understands the media industry inside and out. She has worked as a news editor, journalist, public relations executive and PR consultant for government and private enterprise.